“Never look old” that is Visvim.
Visvim is one of Japanese fashion brand, its handmade footwear.
The brand was invented by Hiroki Nakamura as a response to mass produced footwear like of Adidas and Nike. It’s not that Nakamura doesn’t respect the accomplishments of these giants — because he does — it’s that he recognizes the demand for products that offer the exact opposite of what these global shoemakers provide.
In many ways, Hiroki Nakamura takes a surprisingly non-commercial approach to business, such as his unhurried and meticulous production methods, his refusal to design for any particular consumer group, and his ambivalence towards the industry, stitching logos onto every possible surface.
Like treasured artwork hanging in a gallery, Visvim shoes are made in their founder’s vision with a take it or leave it attitude. The stance has worked wonders for the brand as its core clientele, which is growing but still small in numbers, is hooked on a unique product.
It is said that Visvim is solely driven by Hiroki Nakamura’s quest for the ultimate in style, quality and comfort. It charge of $300, Visvim is up for the challenge!